1. Research of trends
Well-Tech focuses its research on the area of interest specified by the company.
- Materials
- Technologies
- Design
- Methods of use
- Life styles
Analysis of data in order to develop an precise framework |
2. Company analysis
Well-Tech produces a company profile through:
- Analysis of products and services
- Analysis of targets |
3. Competitors
Study of competitors:
- Products
- Communications
- Strengths
- Weaknesses |
4. Critical aspects of product
Analysis of the product on which the company intends to work in order to identify:
- Problems to be resolved
- Limits to overcome
- Objectives to be reached |
5. Proposal of new products
The results of the study are translated, on the basis of the company's requirements, into a series of concept products. |
6.
Concept selection
- Evaluation of the
proposals
- Selection of the concept
- Feasibility analysis
|